Catch a Shark at Work Truck Week 2023

Media Contact:
Kristen Simpson
Simpson Communications, LLC

Robert Herjavec, entrepreneur and star of Shark Tank, named keynote speaker

FARMINGTON HILLS, Mich. (Sept. 20, 2022) — Get tips on resilience, building the will to win, and using challenges as motivation from one of North America’s most recognizable business leaders, Robert Herjavec, at Work Truck Week® 2023. The entrepreneur, author, and star of Shark Tank will be the keynote speaker at NTEA Annual Meeting on Thursday, March 9, 2023.

Work Truck Week is North America’s largest work truck event. Held at Indiana Convention Center in Indianapolis, Indiana, it encompasses The Work Truck Show®, Green Truck Summit, Ride & Drive, educational conference, and more. Green Truck Summit is March 7, educational sessions run March 7–9, and the exhibit hall is open March 8–10. Registration opens in October at Work Truck Week is produced by NTEA – The Association for the Work Truck Industry.

Like many Work Truck Week attendees, Herjavec is an entrepreneur and successful business leader. Born in Eastern Europe, he escaped communism in the former Yugoslavia and emigrated to Canada. From delivering newspapers and waiting tables to launching a computer company from his basement, his drive to achieve has led him to create a better life for himself and his family. After building and selling several IT companies, he founded Herjavec Group in 2003, and it quickly became one of the world’s largest, privately held cybersecurity firms.

Herjavec shares his expertise with other entrepreneurs weekly as a leading Shark on ABC’s Emmy Award-winning hit show Shark Tank. On this long-running program, ambitious entrepreneurs pitch a panel of investors known as “Sharks” on investing in their companies. Herjavec also has written three best-selling books — Driven, The Will to Win, and You Don’t Have to Be a Shark: Creating Your Own Success.

“Robert Herjavec draws on his own rags-to-riches experience and substantial business success to inspire others to take risks, take control of their future and stay true to their visions,” says David Scheitlin, 2023 NTEA Convention chair, and director of operations at Holman. “Work Truck Week attendees are sure to be both entertained and inspired by his stories and insights.”

Herjavec’s keynote will be a moderated question-and-answer conversation that’s sure to cover business trends, entrepreneurship, and maybe even some behind-the-scenes anecdotes from Shark Tank.

Tickets for Annual Meeting, sponsored by Ford Pro, will be available for purchase when registration opens in October.

Work Truck Week brings the commercial vehicle industry together annually to see new products, learn from each other, and network. The large exhibit hall includes offerings from all industry segments, including chassis, bodies, aerial devices, snow and ice control equipment, accessories, and components. Green Truck Summit features intensive programs led by industry experts and fleet managers covering electric and other clean energy trends for commercial vehicles and operational insights for vocational truck fleets. A full event schedule will be released in the weeks ahead.

Sign up to receive email updates about Work Truck Week 2023, including when registration opens in the fall, at or contact NTEA ( or 800-441-6832) for more information.

About NTEA
Established in 1964, NTEA – The Association for the Work Truck Industry, a 501(c)(6) organization, represents more than 2,000 companies that manufacture, distribute, install, sell and repair commercial trucks, truck bodies, truck equipment, trailers and accessories. Buyers of work trucks and the major commercial truck chassis manufacturers also belong to NTEA. The Association provides in-depth technical information, education, and member programs and services, and produces Work Truck Week and Green Truck Summit. The Association maintains its administrative headquarters in suburban Detroit and government relations offices in Washington, DC, and Ottawa, Ontario, Canada.

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Editor’s note: A photo of Herjavec, as well as professional photos from Work Truck Week 2022, are available for download at