If you’re making news at Work Truck Week, be sure to let the media and other attendees know about it! All Work Truck Week exhibitors can post press releases (also known as news releases) to the event’s online directory and app.
Press releases can help you generate media coverage, build name recognition, maximize website search engine optimization (SEO) and spread the word about new products, services and other business developments. Check out these tips for writing an effective press release.
Note: The only accepted file formats are Microsoft Word or PDF. Therefore, any relevant photos or graphics should be inserted into the press release file prior to uploading.
One press release is complimentary for all WTW26 exhibitors. Additional collateral options are available through upgraded packages. For more information, contact Alex Dennis at 513-527-8853, adennis@mapyourshow.com.
To post a press release, log in to your Exhibitor Dashboard. Once on the home screen, select Marketing Collateral and follow the steps in that section.